The global burden of cardiac arrhythmias is huge. Patients with Atrial Fibrillation (AF) face an increased risk of stroke, dementia, heart failure, and death.
AF (or AFib) is the most common arrhythmia encountered in clinical practice and is a global epidemic with an estimated worldwide prevalence in 2010 of almost 34 million people.
The condition is expected to more than double over the next 35 years3, which underscores the huge burden of AF and the need for newer, more effective ways of improving its detection and treatment.
A Holter monitor is a small, battery-powered medical device that measures your heart's activity, such as rate and rhythm. Your doctor may ask you to use one if they need more information about how your heart functions than a routine electrocardiogram (EKG) can give them.
A Holter monitor is a compact-sized wearable device that can perform continuous tracking of heart activity. Based on components; the Holter ECG monitoring market is divided into wired Holter monitor and wireless Holter monitor.
The commonest indication for Holter ECG is the monitoring of patients suffering from palpitation, ventricular tachycardia, and atrial fibrillation.
Syncope (passing out) and near-syncope (dizziness, light-headedness) are some of the official indications for Holter monitoring because they can indicate cardiac events such as those arising from arrhythmias or another cardiopulmonary disease. They are often accompanied by palpitations (the other official indication for Holter monitoring), nausea, visual blurriness, and unusual hearing effects.
A doctor may also ask for Holter monitoring if a person has symptoms such as:
Novel wireless cardiac monitoring devices
The wireless devices include electrodes, internal storage for ECG recordings, and automated software to interpret the ECG trace. Data can be transferred to a local or remote computer for further analysis by a healthcare professional.
The evolution of these wireless cardiac monitoring devices will revolutionize the way we practice cardiology, from population-level health care to individualized medicine where suitable patients are equipped with advanced biosensors that, in turn, have their data processed through sophisticated algorithms to predict events before they occur.
The Global Holter ECG Monitoring Market
Valued at $226.5 million in 2016, it is expected to reach $418.3 million by 2023, registering a CAGR of 9.1% from 2017 to 2023.
Zion Market Research added a new report “Global Cardiac Holter Monitor Market Set For Rapid Growth, To Reach Around USD 518.5 Million By 2024" in its database.
The key factors that boost the growth of the global Holter ECG monitoring market include an upsurge in the aging population across the globe that has high susceptibility toward cardiovascular diseases.
This increases the demand for Holter monitors among various healthcare professionals for the diagnosis of cardiovascular diseases such as atrial fibrillation, and coronary artery disease.
The dearth of skilled professionals hampering the accuracy of the analysis of Holter reports is expected to restrain the Holter market growth.
Conversely, the rise in demand for digital Holter (wireless) monitors among physicians and doctors offers profitable market opportunities for the expansion of Patch Holters with Artificial Intelligence algorithm diagnosis.
Several marketing strategies such as Mergers & Acquisitions, product developments are an integral part of cardiac marketing development.